Hi, I’m Erin

I design engaging and intuitive e-commerce experiences, bringing over +10 years of expertise as a UX/UI product designer. I especially enjoy working on high-impact areas like homepages, search results, product detail pages, shopping carts, and checkout flows.

Shipt - Category shopping

Led a cross-functional design initiative to introduce category-based shopping to the Shipt homepage, aligning with how users preferred to begin their shopping journey. 

Cricut - Design Space Profile

How might we design profiles that encourage makers to share their projects, build a following, and engage with the Design Space community?

SlickDeals - Chrome Extension

How I discovered the customer needs, pain points, and expectations for the coupon auto-apply feature during the alpha launch.

Art.com - Custom Frame Studio

Spearheaded the redesign of the Custom Frame Studio, evolving it from a desktop-only tool into a responsive, scalable platform focused on usability and growth.

Hi, I’m Erin

Outside of design, I have a deep love for crafting @pink_and_rosie. I regularly join weekend maker events and occasionally teach workshops at a local makerspace called Brick and Mortar, where I also sell my handmade cards. My passion for crafting led me to earn a Bachelor's degree in Graphic Design, and it continues to inspire my creativity, to the extent that I work from my craft room instead of a traditional office.